Sensitiva, an innovative, science based CBD wellness brand selected SGB Packaging Group as their packaging provider. SGB Packaging was the ideal partner for this launch for a couple of reason:
Sensitiva is not just another CBD brand. The products formulations are unique and the brand is prestige CBD brand. Therefore, they needed a good selection of standards that are beautifully designed and elegant. Effective packaging has the ability to signal to the market exactly what type of brand and product is being launched.
The brand was looking to launch a cohesive collection. The brand was able to leverage SGB Collections, meaning our family offers of standards which carry various sizes in the same design, and harmonious standards. Given the breadth of the SGB Packaging offerings, Sensitiva was able to select across glass bottles, plastic bottles, airless bottles, jars, pumps and and more.
Speed to Market
The speed-to-market as an important factor for this launch. The customer was looking for something that felt special and customer, but did not take months to customize. As a result, SGB was able to offer our beautifully designed standards with partial customization as it relates to color or finish. We worked quickly through sampling and approvals to ensure the goods were ready for the brand launch!
White Glove Service – 1 Stop Shop
Our team of engineers, customer service, and dedicate sales representative supported the customer across the various SKUs. We ensured that the items would meet the required quality standards, color standards, and work from a technical perspective. Additionally, we were able to provide the secondary packaging and labels to make the entire launch hassle free! SGB functioned as the customer’s outsourced packaging department.